Would
advertisements pollute our daily life?
There are large amount
of advertisements are filled in our daily life, and it is also a kind of
pollution called visual pollution. Visual pollution is a kind of an aesthetic
issue and refers to the impacts of pollution that impair one's ability to enjoy
a vista or view.
We can see from the picture above, the huge advertisement cover the whole wall of the building, we cannot enjoy the beautiful architecture, but only the advertisement. And this kind of pollution distributes the visual areas of people by creating negative changes in the natural environment. Billboards, open storage if trash, space debris, telephone towers, electric wires, buildings and automobiles are forms of visual pollution, and it is defined as the whole of irregular formations, which are mostly found in natural and built environments.
Although
this kind of pollution can not be as equally serious as other kind of
pollutions such as air pollution and water pollution. However, this issue also
would impact our quality of life, and we should find some method to solve this
problem. And I think there are several solutions that could mitigate the
situation:
- Policy
Implementing a policy to regulate the advertisement industry is an effective
way to control the issue. Advertisement companies should follow the policy and
thus the size and the locations of the ad can be limited, and which in turn may
help to solve the pollution.
- Education
This could
be more focus on the environment management, planning and advertising students.
Because they design the advertisements, so if they have the sense of protecting
visual view, that pollution could be mitigate.
- Management
This method
is similar to the first one, the policy. It also need the cooperation between
the government and advertisement companies.
I think, through those methods above can we mitigate the visual pollution in the future, and this could not be a pollution anymore.
Picture from the following website: https://www.polemicdigital.com/2014/08/advertising-is-cultural-pollution/
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